Music · available
Rag.tv for music
Ragtime is a foundational American musical form and the abbreviation is idiomatic.
Why it holds up
For a music channel or label the word carries genuine musical history while staying short enough to work as a logo at any size. It also reads unpretentious, which most music branding fails at.
Naming rule for music: Reads on a festival bill and a channel tile.
On air
Working tagline: Play it rough.
| Channel bug | RAG — 3 letters, legible at 32px |
| Spoken length | 1 syllable |
| As a mark | Three letters. At this length the word is the mark and typography does all the work, which makes for the most durable kind of identity. |
| Status | Available — Escrow.com |
Rag in other categories
The same word, argued for a different room. Categories not listed are ones where the argument would be thin — and a thin argument is not worth your money.