Travel · available
Crocodile.tv for travel
Tropical rivers, deltas and wetlands — a specific terrain, no country named.
Why it holds up
Travel brands that name a country cannot expand. Crocodile implies northern Australia, the Nile, the Everglades and Southeast Asia simultaneously, which is the right amount of specificity for something that wants range.
Naming rule for travel: Imply terrain without naming a country you will later want to leave.
On air
Working tagline: Downriver.
| Channel bug | CROCODILE — 9 letters, legible at 32px |
| Spoken length | 3 syllables |
| As a mark | A closed silhouette with an unmistakable jaw line, recognisable in profile at any size in one colour. |
| Status | Available — Escrow.com |
Crocodile in other categories
The same word, argued for a different room. Categories not listed are ones where the argument would be thin — and a thin argument is not worth your money.