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Lifestyle · available

Pineapple.tv for lifestyle

Hospitality as a brand position, with three centuries of visual tradition behind it.

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pineapple.tvThe door's open.
Available

Why it holds up

Entertaining and hosting content is a large category named almost entirely with generic words. A symbol with documented meaning is both more memorable and more specific about the promise.

Naming rule for lifestyle: Plain nouns age better than aspirational adjectives.

On air

Working tagline: The door's open.

Channel bugPINEAPPLE9 letters, legible at 32px
Spoken length3 syllables
As a markCrown and textured body — arguably the most architecturally distinctive fruit silhouette there is, and one already used decoratively in furniture, gateposts and ironwork for three centuries.
StatusAvailable — Escrow.com

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Pineapple in other categories

The same word, argued for a different room. Categories not listed are ones where the argument would be thin — and a thin argument is not worth your money.