Asian food · available
Cabbage.tv for Asian food
Kimchi is a UNESCO-listed tradition and cabbage is its foundation.
Why it holds up
Korean food is the fastest-growing Asian cuisine in Western media, and the ingredient at its centre has no incumbent English-language brand. The word is plain enough to avoid seeming appropriative and specific enough to signal real knowledge.
Naming rule for Asian food: Must read as native in one market and interesting in the other.
On air
Working tagline: Buried and waiting.
| Channel bug | CABBAGE — 7 letters, legible at 32px |
| Spoken length | 2 syllables |
| As a mark | Concentric layered sphere — like the onion, a natural diagram. Cross-section reads as structure, depth, or a spiral. |
| Status | Available — Escrow.com |
Cabbage in other categories
The same word, argued for a different room. Categories not listed are ones where the argument would be thin — and a thin argument is not worth your money.